6 instagramers you cannot miss out on


Since not only fashion lives off Instagram, we are offering you 6 key profiles to discover that go beyond the insurmountable ego.

instagramers, unode50, blogger

Photographer, creative director and film maker, her Instagram is packed with quality photography in which travel and the so-called ‘food porn’ make it a must.

instagramers, unode50, blogger

An ideas man, he has managed to seduce over 300,000 people. Real situations in which his pitbull, Jimmy, becomes the absolute star. A perfect combination of inventiveness and originality.


This young illustrator from Tenerife has succeeded in working with brands such as Ron Barceló, Brugal or Loreak Mendian. Her illustrations ooze fun in an ironic tone that we all, to a certain degree, identify with. Therein lies the art of Sara Herraz.

instagramers, unode50, blogger

A publicist and photographer from Barcelona who has become one of the most followed Spanish Instagram users. Her images filled with Haute Couture are pure inspiration along with her work with firms such as Vicktor& Rolf or W Magazine.

instagramers, unode50, blogger

Model, actress, photographer… But above all, one of the ‘New Faces’ on the Spanish scene. Greta is art, and her photos generate over 1000 likes for their sublime combination of beauty, fun and naturalness.

instagramers, unode50, blogger

We couldn’t leave a journalist out. Marta has conquered us with a profile that’s reminiscent of the purest, most romantic and #guiltyofbeingme radicalism. You can read her articles on Vogue.es.

A Creation, #UNOde50Destinations


Travel is the best way to exercise both spirit and soul. Synonymous of sun, sand and heat, the beach tends to be the most demanded destination for those longed-for holidays. But it doesn’t all end in an idyllic world by the seaside. We’ve joined forces with Conde Nast Traveller, the leading magazine in Travel and Leisure to take you closer to destinations filled with adventure, culture and fun. Traveller has spoken and we have come up with a jewel for each #UNOde50Destinations.

1.  Antalya: a city located on the Mediterranean coast of southeast Turkey, Antalya is the perfect mix of warm beaches and turquoise waters. Apart from the basic sun lounger and sun, a reviving wander through its reconstructed old city, Kaleii and the nearby waterfalls of Düden should not be missed. And for this veritable natural paradise, what better than our collection ‘Air, Water and Sand’ replete with colour.

UNOde50, imagen Antalya

2. Santiago de Cuba: The second-most important city on an island which, undoubtedly, is in the midst of its most historical year. An experience on every level that will allow you to enjoy the authentic Cuban flavour so full of tradition and talent, that will take you from its cathedral to the San Pedro de la Roca castle. And don’t forget to savour a juicy lobster at El Palenquito! For this destination, your trip to the past will be imbued with the magnetism of metal.

cuba, santiago de cuba, viajes unode50

3. Greenland: ‘The most drastically refreshing decision of all is to pick up a map and search for ice far from the freezer’ That’s how Conde Nast Traveller describes it. The phenomenon of Greenland offers unique postcard views such as this one of its east coast, where the fjords of Scoresby Sund (the largest in the world) and Nanortalikastound even the most well-travelled eye. Pure nature returns our ‘Animal Instinct’ from the new Universe collection to us.unode50, santiago de cuba

A decision which will also convert our holidays into an authentic luxury: no timetables, no rush and the only thing that matters is our enjoyment. Because to travel is to live. Find out more in the full Conde Nast Traveller article here.

Pitty Bernad #GuiltyOfBeingMe


Blogger, Le Garage. TV channel director, DJ… 90s lover, dreams and experiences creator… Because everything she touches turns into a party where nothing has limits. Just like her!

Talent, enthusiasm and above all a charge of energy to this monotone society. We are looking for unique, different people, guilty of being who they are and who are proud of it. That is Pitty Bernad. Today we explore her extraordinary craziness!


We know you are an off-road woman who doesn’t follow the norms (that is what we like!): what is it that you think it identifies the most?

I believe that life is all about attitude and with it, you can get anything. We have to break rules and protocols, be brave, help others, do what you really love (but you really have to know what is that) and add a brick every day as perfect as possible in order to build up your dream castle.

Which is your biggest success with your TV Channel Le Garage. TV?

To be able to offer jobs to people. Everything started as a “let’s be TV hosts game”, but after it the hard work came and with it the reward, which never comes from one only person.

What is left for you to do?

I still have to do everything. I am a different person every passing year (which scares me a bit), I have different ambitions, more willingness to meet all types of people, of flying away… but overall, I want to keep on growing up every day.

Fashion, music, art… which is your favorite?

All of them! Music is my essence without a doubt. But I believe any creation is art. People are art.

After watching our new campaign, what does Guilty of being ME mean to you?

It is a rather special concept for me. I am one of those people who forget about appointments and looses their belongings in their own place…

I am also a little bit of a rule-breaker, but I love people who are different, who dance on the street, who take risks… All of them are “guilty” and I believe I am one of them.

Could you please name three of your mentors?

I love Bonnie Strange, M.I.A. and the Spanish Sita Abellán.

Delight us with your best song.

I have to recognize that I love music in general, but tropical rhythms overall. I am going to suggest you a song that I like a lot… it’s called Love Jihad by SKIP&DIE.

Your special piece of jewelry?

I always wear a diamond on my neck. It is very special for me as it was a gift from my mom.

Who is your #UNOde50?

How difficult… I am going to choose my family, can I? They are my biggest supporters and I couldn’t have done anything without them.

A trip from the Earth to the Sky

You would probably have received today 345 mails, 28 calls and attended 4 meetings. Days go by with no notice and we see ourselves absorbed by a non-stop routine. This is why we would like to propose you a trip. A trip to the universe. From the Sky, with the mystery of stars and the power of the Moon, to the Earth, where different shapes, materials and colors show us a world full of inspiration.

new, unode50, inspiration

We would like to invite you to a trip from our telescope, which goes further of what you see. Because sometimes you just have to stop for two seconds and look around in order to discover the great mystery of life. That is what connects us to the cosmos, what shows us our destiny, and, in conclusion, our life. Today we would like to invite you to a trip that will start next Wednesday, July 15th….  Are you ready?

inspiration, unode50, new


July starts very strong. ELLE Spain proclaims the 70’s fashion trend as the authentic star of the summer with bohemian accessories and UNOde50 becomes a MUST HAVE. “Embrace the effortless chic code and be the sensation on the beach”.

A summer where the freedom spirit is a synonym of independence. Casual and easy looks become the stars; maxi necklaces, infinity combinations of bracelets to create a “full wrist”, and turquoise becomes an essential color for your summer looks.

Summer has arrived and with it our #Guiltyofbeingme attitude. Enjoy yourself, feel free to go crazy; travel, collect unique and unforgettable moments… Because this summer, as ELLE says, is the summer of ‘the seventies’. Make it yours!



Imagen 1: Collar ‘LA SEGUNDA A LA DERECHA’    /   Pulsera ‘GOOD ROCKS’

Imagen 2: Collar ‘CAMBIOS’ /  Pulsera ‘GOOD ROCKS’

Imagen 3: Collar ‘QUÉ POWER’  /   Pulsera ‘DAME PISTAS’



Chloe Wallace was born in 1994, the same year Kurt Cobain died, Tarantino released one of his masterpieces, Pulp Fiction, and Bon Jovi became the most acclaimed artist for his famous ‘Cross Road’. Chloe Wallace grew up imbued with the spirit of a key year in the decade of the 90’s.

Half American, half Spanish, she’s worked as an actress, model and producer, creating her own unique style: Chloe Rules! 

The challenging glint in her eye, her 397 freckles and her nineties style par excellence, have rendered her an Influencer. An inspiring attitude, a creativity that makes her unique and a different way of being natural. Because of all of this, at UNOde50 we knew she had to be the producer of our new campaign. As Kurt Cobain once said: ‘wanting to be someone else is a waste of the person you are’. Because Chloe Wallace really is… #guiltyofbeingme.


What identifies you most with UNOde50?

The fact of breaking moulds, like for instance, in their choice of me to direct the new campaign.

What models have inspired you in the making of this new campaign?

From the freedom surrounding women like Marianne Faithfull, Brigitte Bardot and Mónica Vitti in the 60’s to a more modern and kick-ass attitude among women like Kate Moss, Linda Evangelista and the supermodels of the 90’s.

What was the creative process like?

It was a really long process in which I’ve been supported by the fantastic team at Sopa de Toro. Dog castings, car choices, room selections, etc. There’s a lot of detail in every aspect.

Do you have any anecdotes from the set that you’d like to share with us?

I could tell you heaps! The filming was fun… The fountain scene that looks so pretty and summery. In reality it was 5 in the morning and Clara was freezing, the photography director got in practically shoeless because we didn’t have boots in his size, we had just 15 minutes left to finish filming… It looked like it was going to be disastrous, yet in the end the images are among my favourites.

What does Guilty of being ME mean to you?

The moment in which you realise you’re the black sheep of the flock.

Do you believe in the It Girl phenomenon?

No, I don’t to be honest… Haha!

Could you name three of your true idols?

My mother, Francis Ford Coppola and Jim Jarmusch

A song?

Kiss Off – Violent Femmes

A jewel?

A necklace to wear always.

Who is your #UNOde50?

Vivian Meyer

Verdict: GUILTY

At UNOde50, we’ve launched a campaign converted into a statement of intent. An ode to attitude, to authenticity and dedicated to life: guilty of being me.

To be #guiltyofbeingme is not just a style, it’s a way of life. In which life itself becomes excitement and adventure.

If you’re the sort of person who never gives no for an answer, if rather than biting your tongue you say what you think and never leave any room for doubt, if you prefer to ask for forgiveness rather than permission, if letting yourself go is always your best decision and the politically correct is not on your radar… You are GUILTY.




The Drawing shall be in effect from 20 2018 to 21 de 2018, both inclusive


  1. Organizing company

The company ARS REI, S.L., whose registered offices are at Calle Guzmán el Bueno, nº 6 (Polígono Industrial Alcobendas), Madrid, Spain and is bearer of Spanish tax identification number (CIF) B-81926883 (hereinafter, “UNOde50”), is holding and managing a promotion (hereinafter, the “Drawing”), in which users visit UNOde50’s official Instagram page, “like” the post about the UNOde50 Drawing and respond to the post. The Drawing is directed at all visitors to and followers of UNOde50’s Instagram page in Europe who enter to participate in the Drawing in accordance with these terms and conditions (hereinafter, the “Participants”).


By participating in the Drawing, the Participants expressly accept and fully and unreservedly adhere to (1) each and every one of the terms and conditions in the version published and in force at the time they choose to participate in the Drawing and (2) the discretion of UNOde50 with regard to any questions arising from these terms and conditions. As such, the Participants must read the terms and conditions carefully and accept them before participating in the Drawing, being as the terms may have changed since they were last consulted. These terms and conditions are accepted and begin to apply from the moment the Participants like and send the proper response to the publication on the official UNOde50 Instagram page as stipulated herein.


The scope of the Drawing will be European Union countries, and participation is open to any follower of the official UNOde50 Instagram page who meets the requirements set forth in these terms and conditions. In the event of error, misunderstanding or conflict regarding the operation of any part of the Drawing, the decision by UNOde50 will be final and not subject to appeal.


  1. Lack of connection with Instagram

Instagram is not sponsoring, has not endorsed, is in no way administering and is not affiliated with this Drawing. Users are completely unaffiliated with Instagram and are aware that they are providing their information to UNOde50, not to Instagram.


  1. Participation requirements and limitations

The Drawing is open to any person (who resides in any territory of the European Union and is over 18 years of age) who:


  • Visits the UNOde50’s official Instagram page, responds to the UNOde50 post via the official Instagram page and meets all the requirements established in these terms and conditions.
  • Has a real user profile on Instagram.
  • Is a follower of UNOde50’s official Instagram profile.
  • “Likes” the publication of the Drawing on Instagram.


Employees of the organizing company are excluded from and therefore may not participate in the Drawing.


Individuals who do not meet each and every one of the above conditions may not participate in the Drawing. If the winner does not meet the requirements of these terms and conditions, he or she will be excluded from the Drawing, will lose his or her right to the prize and will have no claim whatsoever against UNOde50.


  1. Dates of participation

The Drawing period will extend from 20th March to 21st March 2018 at 23.59h. The times are local time in Spain. Participation may only take place during the aforementioned dates and times. Any entries received after the end date of the Drawing and any that do not meet all the requested requirements or that UNOde50 does not deem proper will be considered null and void. In any case, UNOde50 reserves the right to suspend, postpone, cancel or modify the dates of participation in the Drawing without incurring in any liability to the Participants.


  1. Mechanism of the Drawing

The Drawing will take place on UNOde50’s official Instagram profile. UNOde50 will post an image announcing on the Drawing on its official Instagram profile containing the following text:


#Concurso ¿Tienes ganas de playa? Nuestra colección Ocean acaba de llegar a nuestras tiendas y queremos que la descubráis por todo lo alto. Por eso sorteamos 3 pulseras entre todos los que participéis siguiendo estos 3 pasos:

1-Síguenos en Instagram y dale like a esta foto.

2-Contesta a esta pregunta: ¿cuál es tu playa favorita del mundo?

3-Dale un vistazo a la colección Ocean y dinos en tu comentario qué pulsera quieres llevarte.




#COMPETITION Do you feel the Summer already? Our New Ocean Collection just arrived to our stores and we want to celebrate it. Follow these 3 steps and you’re entered to be one of the 3 winners of a bracelet from Ocean Collection.

1-Follow us and like the picture.

2-Tell us the name of your favorite beach in the world.

3-Check out the Ocean Collection and tell us the name of the bracelet you’d like to win.


The Participants must “like” the post and post a comment on the publication of the Drawing after which they will automatically be entered in the Drawing. Each Participant may only participate once in the Drawing. Messages and/or comments against a natural or legal personal or that are pornographic, sexual, political, religious, racist, xenophobic, sexist or promote terrorism or that, in general, are in breach of law and public order will not be accepted.


After the deadline for participation has passed, UNOde50 will use a computer application to perform a random drawing among all Participants and will automatically select three (3) winners and two (2) runners-up, listed in numerical order. A jury of UNOde50 staff members will verify that each of the winners and/or runners-up selected by the computer application so as to detect and avoid any potential technical incidents. The decision by the jury that verifies selection of the winners will be final and will not be subject to appeal. The winners will be manually verified to ensure that they meet the terms and conditions of participation. If they prove ineligible, runners-up 1 and 2 will be verified in that order. If none of these individuals meets the requirements, another three participants will be selected at random, naming three (3) new runners-up in numerical order, so as to ensure there is a prizewinner.


Nevertheless, UNOde50 is not required to cover the position of the winner(s) or award the prize to more Participants if after selecting the aforementioned winner(s) and/or runners-up: (i) one of them freely refuses to accept the prize or does not comply with any or all of the requirements in these terms and conditions or (ii) if necessary, it is not possible to contact him/her/them because their personal data is false, incorrect or incomplete.


UNOde50 will post the names of the winner(s) on its official Instagram page (where these terms and conditions will also be available throughout the duration of the Drawing) on 22nd March 2018. If the privacy settings of the winner(s) permit, a private message will also be sent to their Instagram profile indicating their prize and instructions for receiving it. If not, they will be asked publicly to contact UNOde50 by private message on Instagram within three (3) calendar days from the date of the post.


If no contact is established with a winner within three (3) calendar days from the first attempt at contact or if the winner refuses the prize, he or she will lose their right to claim it. If a winner does not contact UNOde50 within that time frame, he or she will be regarding as having refused to accept the prize.


  1. Prizes

In total, UNOde50 will give away 3 bracelets (one per winner) from the Ocean Collection SS18. The prize(s) is/are personal and non-transferable. If a winner does not accept the prize for any reason, he or she will lose the right to receive it and may not exchange it for any other service or for its equivalent value in cash/credit. The prizes will not give rise to any consideration in favour of the winners of the Drawing. UNOde50 reserves the right to replace the prizes with others of similar characteristics. UNOde50 is not liable for any loss, damage, theft, delay or other circumstance attributable to a third party that may affect the sending of the prizes. UNOde50 is also not liable for the use of the prizes by the winners. The sale and/or commercialization of the prizes are prohibited.


The prizes will be sent by courier to the address provided by the winner, with the cost of shipping covered by UNOde50. The prize will be regarded as delivered when it is delivered to the postal address provided, regardless of the specific recipient. UNOde50 will be exempt from all liability from the moment of proper delivery of the prize in the terms described.


  1. Reservations and limitations

The Drawing is open and public and does not discriminate by sex or nationality. UNOde50 advocates for equality of opportunity and strict respect for the rules of good faith. As such, any fraudulent or abusive use of these terms and conditions will result in disqualification of the participant in the Drawing with no liability whatsoever for UNOde50 and no entitlement to damages by the disqualified person.


UNOde50 reserves the right to eliminate for justifiable grounds any participant who has defrauded, altered or rendered unusable the proper functioning and normal and rules-based operation of this Drawing as well as any participant who has manipulated the procedures of the Drawing. In such cases, UNOde50 likewise reserves the right to the exclude the Participant and/or winner or to not hand over the prize he or she may have won and to eliminate any Participant and/or winner who is suspected of committing an irregular act from the registry without giving notice thereof and even to take legal action against persons who carry out any act that may be regarded as manipulation and/or falsification of data regarding the terms and conditions of the promotion. Actions that are regarded as fraud include but are not limited to use of applications independent of the website, an abusive quantity of queries to the server and all behaviours that could be abusive and/or of malicious intent.


If requested by UNOde50, the winner must present an official identification document to verify the truthfulness of the identification data provided when participating in the Drawing.


UNOde50 shall be exempt from all liability in any of the following circumstances:


  • error in the data provided by the winning contestant that prevents identification of or communication with the winning contestant;
  • any loss, damage, theft or any other circumstance attributable to the courier service affecting delivery of the prizes or the prize itself;
  • a temporary lack of availability or continuity of operation of the services used to participate in the Drawing, defrauding of the utility that users attribute to said services and specifically but not limited to issues with access to the various pages and in sending responses for participation online or through telephone services enabled for this purpose and/or
  • delays, losses or damages for reasons not attributable to it.


The organizing company is exempt from all liability in any of the foregoing circumstances and from all liability for damages arising from enjoyment of the prize.


UNOde50 reserves the right to make changes and/or modifications that result in successful conclusion of the Drawing where there are justifiable grounds or reasons of force majeure that prevent its completion as described in these terms and conditions. UNOde50 reserves the right to postpone or extend the period of participation in the Drawing. UNOde50 reserves the right to withdraw, suspend or modify this Drawing and to modify the content of the terms and conditions at any time in the event of an unforeseen circumstance beyond its reasonable control, be it due to chance, force majeure or irregular activity by the Participants or a third party without UNOde50 becoming liable to Participants, prizewinners or third parties.


  1. Data protection

In compliance with the Spanish Data Protection Act (Spanish Basic Law 15/1999, of 13 December, LOPD) and its implementing regulations, UNOde50 hereby states that the data collected through the application will be processed by UNOde50, as the party responsible for the file, for the purpose of (i) managing your participation in the Drawing, (ii) delivering the prizes (specifically, we will use your Instagram user account and our official Instagram page to notify you if you are a winner in the Drawing), (iii) managing the advertising of the Drawing and its results online, which may include the name and image of the Participants and/or the winners, and (iv) sending advertising and retail information through online and offline communication channels. For more information about how we use your personal data, you may consult UNOde50’s privacy policy.


The Participants expressly authorize UNOde50 to use their personal data and Instagram user account for said communication channels and for the aforementioned purposes.


Because the UNOde50 group is organized into functional areas, the Participants also expressly consent to the transfer, exceptional in nature, of their data between the various companies in the group for fulfilment and completion of the purposes of the Drawing.


The data provided by the participants shall be kept confidential and will be compiled in an automated personal data file, whose ownership and responsibility belong to ARS REI, S.L., registered at Calle Guzmán el Bueno, nº 6 (Polígono Industrial Alcobendas), 28108 Madrid.


A Participant may exercise his or her rights of access, rectification, cancellation and objection at any time by writing to ARS REI, S.L., Calle Guzmán el Bueno, 6, 28108 Alcobendas, Madrid, including a photocopy of his or her passport or national identification number and indicating the right he or she would like to exercise.


  1. Applicable legislation and competent jurisdiction

Participation in this promotion implies full acceptance of these terms and conditions and express waiver of the jurisdiction that may correspond to the Participants, provided that current regulations do not otherwise specify the governing legislation and jurisdiction for the relations between UNOde50 and the Participants in the Drawing, who accept Spanish legislation and the courts and tribunals of the city of Madrid as competent to resolve any claim. If any provision of these terms and conditions is declared fully or partially null or ineffective, this shall apply solely to said provision or the portion thereof that is null or ineffective. The remaining terms and conditions shall remain unaltered as if said provision did not exist, unless, because it is an essential part of these terms and conditions, it were to affect them in a comprehensive manner.


The prizes will be subject to current income tax legislation. The legislation currently in force will also apply to the remaining mechanisms of the Drawing.


© 2016 ARS REI, S.L. All rights reserved.